You know how everybody loves ranks, right?… There´s Todd And´s Power 150 Blogs in Marketing, Scamp makes the Ad Blog Charts and lately, Scott Weisbrod started the Top 30 Canadian Marketing and Advertising Blogs rank
Anyway, those ranks only track the top blogs, the ones that are written by the experienced people in our industry and because of that are the ones that everyone already reads. So, one day while reading Clay´s analysis of his position in the Power 150 ranking, I sort of realized how difficult would be for any young mind in the advertising industry to actually make it in one of those list. So I decide to make our own niche rank, Advertising´s Young Minds: the Top 27 blogs of people under 27.
I guess it will be a nice thing to do and would bring a lot of attention to those blogs, letting people discover the new talents of our industry.
The methodology would be very similar to the Todd And´s Power 150 blogs, counting the Google PageRank and Bloglines suscribers, but it will have a couple of differences:
1. Instead of the Technorati Ranking I will count the Technorati Authority. This will show a more qualitative metric as it measure only the number of blogs that reacted to the content. (I see it like the ability to generate and engage in conversations)
2. Instead of personal points I will count how many times the content of the blog has been bookmarked in Del.icio.us, which I think shows how interesting the content produced in that blog actually is.
3. Instead of the complex algorhytms used in the Power 150 rank, I will sum the real numbers, not a “given scale value”, that way any of us could know really how to improve their ranks.
So, what you have to do to be in the Advertising´s Young Minds rank?
Here are the rules:
1. Your blog must be written in english
2. Your blog must have been active for the past 3 months
3. You must be under 27 years old
4. You must work or want to work in advertising
5. You can only have one blog in the rank.
Easy, right? Well, the idea is to do this ranking every two months, so if you know any blog that should be in this list, please leave a comment or drop me a line to dmejiag82@yahoo.com. I know there are thousands and thousands of blogs out there waiting to be found, so please help me to make this the more complete possible.
So, with no further things to be said, I present you the very first ranking of Advertising´s Young Minds
UPDATE: And here you have a badge if you want to put it in your blog.
Seriously, man, you rock. I like this. I like your ranking system. It’s smart and transparent.
Thanks for including me. I’ll get a little “bump” in my rankings from your link, too.
Hope all’s well!
[...] Mejia over at Adstructure has just created the Advertising’s Young Minds ranking, and it’s [...]
Wow, this is a great system Daniel! I was super, super shocked to see myself on this list. Thanks a ton
I’ll take the badge…
I feel loved. Cheers for doing this mate..surprising to see where they all rank.
whoa thanks!
Thanks Daniel
Wow. I know some of these people personally and although I’m happy for them I’m trying to figure out what the fuck they did to be considered among the best blogs around.
No wonder they are all writing and thanking you. You are all scratching each other’s back.
This is piss poor my friend.
Muchas Gracias!
James, I haven´t said that these are the best blogs around. This is just a niche ranking, checking the blogs of people working in advertising under 27.
What they did to be considered in this list? They are interesting, that´s all. And at least for me has been a very nice experience to discover many of the blogs that are listed here.
From all the 27 I barely knew 7 and I´m sure that most of them have never heard about my blog before, so I don´t think we´re scratching each other´s back.
Anyway, as with any ranking anywhere in the world it´s obvious that there is going to be people that won´t agree with them. So thanks for your comment and maybe next time you´d like to help me do it, so this idea can be a more interesting and complete one.
Will, thanks so much for all your help and support. Your advice was very important to making this project happen… I was shocked too when I finished doing the calculations and see how everyone ended. I really had to double check, specially my own position, because I really can´t believe I was that high….
Oui c’est cool.
Ay, che chevre!
James, as far as I see it, it’s another method of bringing interesting blogs (I don’t know probably half of the top 30, shockingly) to light.
And you could very easily make the case that the ‘Power 150′ is backscratching as well - but I’d prefer not to. I like to learn about interesting stuff, whether it be blogs, news articles or whatever.
Daniel, not a problem my friend. You did the hard bits - the calculations and so forth.
Thanks!
[...] Everyone loves a good list, and I am no exception. Throwing another log on the already roaring fire, Daniel Mejia brings us his list of “Advertising’s Young Minds: Top 27 Blogs of People Under 27.” [...]
Wow! Great idea…is that my blog, “A Closet”? i am so happy.
[...] Here’s how it’s calculated and the official listing. [...]
I’m a little late to this but thanks Daniel
Sorry for any back scrathing (lol) but I’m chuffed to be on this list! That’s an understatement. Great stuff you’re doing here, and more young talented interesting blogs to look at…
[...] searching through the blogosphere for the Young Minds of Advertising, I crossed with this video made by the talented Gwen Yip while she worked in Ogilvy Hong Kong (if [...]
thanks a lot for having me in!
My life is complete. Thanks dooooddeee.
wow ! thank you, i was so surprised and so happy to be included in your top !
[...] 1st, 2007 Respect to Daniel over at AdStructure for giving recognition to us young bloggers. Chuffed (and shocked) to make the list and great to [...]
Thanks so much Daniel, it is a real honour to be on this list and has really motivated me to work harder on my blog and to try and climb up the rankings. Look forward to reading some of the other blogs.
Smart methodology and a good way to begin navigating people towards interesting young bloggers in the UK and beyond.
Good stuff!
A
This is awesome! But I think you may have our link wrong Daniel
It’s not sad to say that I’m happy is it?
To all of you, let me say congratulations. This is simply the result of the thoughts you put in your blogs, which by the way I didn´t know many of them….
The next release will be in november and I have found several new blogs (thanks to all of you that sent me your blog address), so let´s see what happens.
A couple of people have asked me if this could be more than just a list, say maybe a “community”. So if you agree, I could create a Facebook group to let us chat a little bit more.
Adlads - I´ve corrected your link. Sorry about that.
Cheers mate, I am just catching up with blog stuff!!
Nice one
I’m well under 27 but don’t list my age anywhere connected with or associated with my blog. Can you please let me know where I’m ranking in your system? My url is http://jburg.typepad.com/future and my email address is jburg at digitas dot com . Thanks!
Thanks for this list…I’m under 27, just started my blog in Aug. or so. I welcome any suggestions to make it better (content-wise, or design-wise).
However, I’m not (yet) working in communications/’advertising’. But hopefully soon.
Cheers!
cool idea
cool to see who, what, where and when from some other young people in the industry
[...] and found a great list of the top young planner blogs. Advertising’s Young Minds gives us The Top 27 Blogs of People Under 27. I already subscribe to a few of these, but now I must busy myself with adding the other [...]
Daniel, thanks for the comment and good words on my blog. I’m in the middle of switching to WordPress. I’m still trying to figure out the mechanics, as it seems more complicated than Blogger.
Also, I’m curious to know, how are you, or have you, begun to tell stories via PowerPoint? I heard something about some people going around presenting on how to effectively use PowerPoint in some new and creative way…but I forget who the people are or if they had created a new version of PowerPoint or what.
[...] And here’s 27 of the best blogs of people under 27 in advertising. I wish I had started this when I was 27. And a thought provoking post from the same place about co-creation and the in vogue debate around inspiration Vs theft. [...]
http://www.another-blog.com –
[...] Once again is time for the Advertising´s Young Minds: The Top 27 blogs of people under 27. [...]
[...] Noah Brier, es un joven estratega de la hot-shop Naked Comms y tal vez el más promisorio de una nueva generación de planners surgida a través de los blogs. Noah se ha caracterizado por ser un verdadero emprendedor de [...]